For this initiative, I was to come up with a video that gave an overview of the company’s benefits. I worked along side one of the copy writers through the process. She developed a script, then we sat down and brainstormed visuals to accompany it.
Animated Overview Video
Once we had an idea of visuals to use, I created a storyboard and recorded a voiceover. I then created an animatic to work out timing before I started building out the graphics. Once the timing was down, I started building out the graphics using After Effects and Illustrator.